With their hands-on involvement, celebrities are proving their brands can grow beyond fandoms to make a lasting mark Korean ...

Fast-fashion brand Brandy Melville's Korea debut draws backlash — not for its sizing, but for speaking English Brandy Melville, the fast-fashion giant known for its “one-size-fits-most” clothes and ...

A television broadcast showing Kim Yo Jong walking with two children has sparked widespread interest among North Korean ...

U.S. dollar exchange rate is creating mixed fortunes for export companies in cosmetics and apparel. Clothing Original ...

Small businesses in Korea, like Kim Jin-ha's clothing shop, are struggling to stay afloat amid sluggish consumer spending, ...

BLACKPINK's Jennie-designed luxury car was surprisingly found up for resale on a Korean site. Back in 2022, the K-pop idol collaborated with the brand to release a limited edition model.

Vendors at South Korea’s Dongdaemun Market say there is no truth in reports claiming they are turning en masse to USDT ...

Young boys and girls living in small towns and hill stations nestled in the Himalayas are now listening to K-pop, trying out ...

A guide to winter fashion inspired by 2023's K-dramas.

Kim Soo-hyun is the latest South Korean star to join Italian luxury fashion house Prada as its brand ambassador.

A very non-controversial opinion would be that both BIGBANG and BTS are immensely significant factors behind the global rise ...

The South Korean designer and photographer explores nudity in jjimjilbangs and the sensuality of the male body.