For the eyes, opt for a soft pink or peach eyeshadow for a fresh, romantic touch—whether matte or with a hint of shimmer.

As time goes by, the way we approach makeup can evolve beautifully. Women over 50 have unique beauty needs and preferences ...

The Airbrush Flawless Finish has been on my wishlist for years and Makeup fans will know it takes a long time to use up a ...

We can always count on our favorite pop stars for head-turning outfits, go-to karaoke songs, and stunning beauty looks. But, ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

In the realm of beauty, there are no strict rules—only gentle guidelines that inspire us to express our individuality. May ...

Finding your shade is just the beginning. Here’s how to pick a foundation that works for your skin and tackles specific ...

Brides – and brides-to-be – on team Vogue share the skincare and make-up products they couldn’t be without, from mattifying ...

While the Anastasia Beverly Hills founder’s perhaps best known for her cult-favorite Brow Wiz Pencil, she kicked off 2025 ...

The popular Airbrush Flawless Finish is dubbed a skin-blurring miracle but how does it perform after eight hours? Beauty ...

Allow us to introduce the new Impeccable Blurring Second-Skin Matte Foundation, which might be the best makeup drop of 2025 (so far). With less than a month on the market, the new face product has ...

Aging gracefully is a common desire, and many of us invest in skincare and beauty routines to maintain a youthful appearance.