The shoe game hasn't been the same since 1964 when, in Eugene, Oregon, Phil Knight founded Blue Ribbon Sports, which, seven years later, was renamed Nike. When the first Nike brand sneaker was ...

The best Nike running shoes have been used by elites to produce remarkable feats in recent years. For instance, in 2023, Kelvin Kiptum shattered the marathon world record with a stunning time of 2 ...

Nike Inc. named a recently returned executive to oversee its North America business ahead of the arrival of new Chief Executive Officer Elliott Hill. Tom Peddie will become the vice president and ...

"What’s mine is mine. I want to take what’s yours and never give it back,” Nike said in its ... [+] controversial "Winning Isn't For Everyone" ad campaign. In a classic “David vs.

Three years ago, Nike made all kinds of headlines with the release of the Go FlyEase. Thanks to a bi-stable hinge in the sole combined with a rubber strap spanning the length of the shoe, this ...

We view Nike as the leader of the athletic apparel market and believe it will recover from its recent problems, such as a lack of product innovation, soft demand for sportswear, and a CEO change.