Gatorade has come a long way since 1965, when it was first invented at the University of Florida as a drink for athletes. In the early days, it didn't exactly taste great - some athletes that drank it ...

GAINESVILLE, Fla. – It’s the internet’s latest bizarre beverage sensation – a mix of blue Gatorade and inexpensive red wine that’s known, of course, as “Gatorwine.” On the campus of ...

A global soccer tournament organized by Gatorade and UEFA Champions League for male and female players between 14-16 years old that fosters young talent across the world. The top teams in the ...

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...

In the latest revelation, PepsiCo’s Gatorade has launched a generative AI-powered design experience on its iD free membership platform in collaboration with Adobe Firefly. Adobe's unique ...

Duke freshman and Maine native Cooper Flagg is signing an NIL deal with Gatorade, making him the sports drink giant’s first men’s college basketball athlete. The deal was announced Tuesday as ...

Woodland Park Community Church is operating as a Red Cross shelter during the Highland Lake Fire on Tuesday, Oct. 29. Inside ...

Flagg's profile grew even larger on Tuesday, as Gatorade announced he is the first men's college basketball player to sign an NIL deal with the brand. He joins an impressive list of stars in the ...

Gatorade officially signed Watkins as one of its athletes, which makes her just the third college basketball player to join the roster with a Name, Image and Likeness deal. She is in excellent ...

The projected No. 1 pick in the 2025 NBA draft, Flagg has reached an NIL (name, image and likeness) deal with Gatorade, it was announced Tuesday, making him the first men’s college basketball ...