According to Pinterest, searches for purple blush are up 30 percent (the look was spotted on the 3.1 Phillip Lim runway in September), while "new wave makeup" is up 410 percent. Don't be afraid to ...
Beauty has always been big but, in 2024, it became unavoidable. Social media, particularlyTikTok, played a massive role, driving $31.7 billion in beauty sales alone this year. Lipsticks, creams and ...