Objective To describe the scope of published literature about tobacco-related policy discussions from social media data and ...

In this article, I'll delve into the significance of social media in marketing, exploring its key benefits and strategies for effective utilization and explaining why you should put social media ...

Horse racing media and marketing professional Kelsey Riley has launched a business to offer branding and marketing services to the horse industry. Riley will offer services ranging from brand ...

It's a common mistake for brands and other businesses to think that social media marketing is going to be easy ... Uncovering your competitors' social media strategies will allow you to create an even ...

A marketing strategy is more than a document ... One of my favorite Stackby templates offers a simple way to plan your social media strategy. It has a table for vision statements, which are ...

From blog posts and social media content to email campaigns ... to plan your weekly content schedule across each marketing ...

While marketing tactics often shift, influencers still get results when endorsing brands. Here is what a company needs to know.

A bi-annual poll of U.S. marketing leaders found that social media investments have declined to their lowest level in seven years. An analysis of poll data suggests that lack of strategy fit ...

In this digital world, where customers get everything from every corner, companies must innovate to be visible and find ways ...

More than half of Gen Z now want to be social media influencers – which means fewer of them will be able to quit their day jobs to do so.

WIRED is where tomorrow is realized. It is the essential source of information and ideas that make sense of a world in constant transformation. The WIRED conversation illuminates how technology is ...

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions of people worldwide every day. Reuters provides business, financial ...