An ELLE editor says: “The best part of these tinted lip balms is how they help plump your lips while adding color. I love ...

So, if you're preparing for a makeup refresh in 2025, you just can't go without checking the "7 best Makeup By Mario products ...

It's time to shower your pout with some TLC. Here are five Black-owned lip care essentials designed to deliver maximum ...

Bobbi Brown says Jones Road Beauty’s The Lip Kit products help make lips “look a little bit fuller.” Here’s where to buy the ...

After strawberries and tomatoes had their moments in beauty aesthetics, its time to make way for cherries. The cherry-girl ...

Make up is one of those things that just keeps getting more and more expensive, and if you are buying designer brands, a full ...

So, what’s your pick? Clear matte or a glassy glow? Maybe both because beauty is all about breaking the rules and embracing ...

A glossy take on the old classic lipstick, it gives sheer coverage while hydrating your lips. For a fresh, dewy look, "Business Casual" and "Syrup" bring elegance to everyday makeup. Formulated with ...

Juicy lips are making a huge comeback, and 2025 is all about embracing that glossy, hydrated look. Forget matte finishes; ...

Many people make these five mistakes when trying to achieve a natural, no-makeup makeup look. See the list so that you dont ...

From biohacking to mocha mousse and new lip treatments, five editors share the beauty trends they want to see this year.

Are your clients calling for vegan and cruelty-free products? Scratch  explores how to tell if your nail and beauty products ...