Velveeta gained popularity during the Great Depression and World War II as an affordable protein source and a practical way to reuse leftovers. These qualities continue to make it a popular pantry ...
(Frey patented a key part of this process.) The result was a cheese that, when melted, became a smooth, velvety sauce. Frey dubbed it Velveeta—and it became an instant hit. By 1923, Weisl had ...
This box came with a premade packet of cheese sauce, and I wondered how it would differ from the Velveeta shells and cheese, since that brand is also owned by Kraft. The texture of this was ...