The class-action lawsuit against Meta could mean compensation for advertisers charged based on allegedly inflated reach numbers.

In a surprising development, Google's global search market share was less than 90% for the final three months of 2024.

Google removed the adult-theme and artificial freshening sections and added a number of deceptive practices sections.

Paid search and mobile were the largest revenue drivers during the holiday season, while AI-powered tools emerged as a consumer favorite.

Are big-brand PPC strategies wasting your SMB’s ad budget? Learn techniques to boost ROI for small business advertising.

Find out how YouTube’s massive user base and creator-driven trends are reshaping the landscape of digital marketing and pop culture.

Brands ranking on page 1 of Google appear to get more mentions in LLMs. Links don't seem to matter, new study finds.

Amazon, the third-largest digital advertising platform behind Alphabet and Meta, is extending its ad technology to other retailers – a move that could significantly reshape the retail media landscape.

Curate for Commerce and Sponsored Promotions by Brands (SPB) can help you reach shoppers across retail media networks.

Stay ahead with insights to enhance mobile performance, achieve content parity, and create a seamless user experience.

The Daily Listen is are 5-minute or less episodes that show up on your Google home page in the Google iOS or Android app. It ...

Meta's 2023 implementation of 'guardrails' for high-spending advertisers raises concerns about fairness and transparency.