Sir Martin Sorrell, the founder and former chief executive of WPP, has claimed that the “role of a CMO has got easier”.
E.l.f. Beauty partnered with Amanda Nguyen, the first Vietnamese and Southeast Asian woman astronaut to go to space, for its ...
Publicis Groupe is merging two of its key creative networks, Leo Burnett and Publicis Worldwide, into a unified network ...
The Investigation aims to assess whether Google's services deliver favourable outcomes for people and businesses.
As the digital world fractures, savvy brands know that SEO is no longer about search engines—it’s about owning every space ...
"When you live in China, you have to be constantly on the tip of your toes because of how dynamic it is," say Publicis Creative chiefs Kelly Pon and Tian It Ng, who share their thoughts on China’s ...
"When you live in China, you have to be constantly on the tip of your toes because of how dynamic it is," say Publicis Creative chiefs Kelly Pon and Tian It Ng, who share their thoughts on China’s ...
Studies suggest that marketers are increasingly diversifying their media investment away from social. Campaign explores ...
Entertainment publicists and PR practitioners on what qualifies as astroturfing and navigating libel and defamation for ...
Suhaila Hobba is appointed as Publicis Groupe’s APAC global client partner – Transformation, where she will drive AI-led ...
Entries are now open for you to nominate and celebrate the remarkable female professionals who inspire through their ...
WPP announced a new policy last week requiring staff to work in the office at least four days a week , in an email chief ...