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Marketing Week
5 小时
The Week in Tech: Labour’s AI future, Temu and TikTok alternatives
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
Marketing Week
7 小时
Currys credits omnichannel strength with driving Christmas performance
Currys attributes rising customer satisfaction to having “better retail fundamentals”, including a bigger product range and ...
Marketing Week
9 小时
Reality Check: How Aldi owns the entry points that matter to win
In the first of a monthly insight column, Reality Check, insight specialists Andrew Tenzer and Ian Murray of Everyday People ...
Marketing Week
13 小时
Positioning brands as a ‘powerhouse’ of growth: How marketing at Britvic secured 30% ...
Britvic increased its marketing budget by 30.9% in 2024. GB marketing director Munnawar Chishty shares how she made the case ...
Marketing Week
6 小时
LinkedIn appoints Indeed CMO as first chief marketing and strategy officer
LinkedIn has named Indeed CMO Jessica Jensen as its top marketer, eight months after chief marketing and communications officer of four years, Melissa Selcher, left the business.
Marketing Week
2 天
Marketing Opinion
The sharpest commentary from marketing leaders on all the big issues.
Marketing Week
1 天
Google investigated by UK watchdog over impact of search advertising dominance
With over 90% of all search queries made on Google and more than 200,000 UK advertisers using Google’s search advertising, ...
Marketing Week
1 天
Cadbury: Consumer evolution towards ‘experiences’ will help mitigate ad ban impact
Under new laws coming in this October, ads for ‘less healthy’ food will be banned online and heavily restricted on TV, but ...
Marketing Week
1 天
Vodafone on how it reduced its media-related emissions by over a third in a year
The telecoms giant started it Sustainable Media Programme in October 2022 with the goal of delivering emissions reductions ...
Marketing Week
1 天
Can rapid delivery players build sustainable growth in 2025 and beyond?
Once hailed as the “next generation of ecommerce”, quick commerce has struggled in recent years as the remaining businesses ...
Marketing Week
1 天
Ocado hails ‘improved’ marketing efficiency amid record Christmas
The online retailer praised its “more effective” marketing approach, amid a 12.1% increase in customers as shoppers switched ...
Marketing Week
2 天
Price hikes, zebra-striping, grocery sales: 5 interesting stats to start your week
Almost a quarter (23%) believe having a good credit history will help reduce or pay off debts, 17% say it will free up more ...
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